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Identify the key concepts about your topic:
Example: I want to research whether advertising effects childrens food choices.
Keywords: food, advertising, children
food AND advertising AND children
This type of search returns fewer and more specific results
food OR advertising OR children
This type of search returns many results
If you have trouble finding articles, you can brainstorm alternate words for your concepts. Consider synonyms, alternative spellings, variant endings (e.g., health, healthy, healthier, etc.) and acronyms.
Food | Advertising | Children |
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Commercials | Families |
Beverages | Computers in advertising | Age groups |
Convenience foods | Cartoons | Gender |